The economic added value of “Swiss Made” and how it is protected
Swiss goods are particularly valued by consumers, so it is no wonder that such products enjoy an excellent reputation and quality both home and abroad. As a result, a higher price can be charged for Swiss products than similar non-Swiss products. As several studies have shown, this economic added value can account for up to 20 percent of the sales price for agricultural products and typical Swiss products. For luxury goods, it can even amount to as much as 50 percent. (mehr …)
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